Wellness
Be Present to Have More Presence
Presence. The healthcare marketing and social media gurus will tell you that you can't have enough of it. They even tell us that increasing your presence can be automated and systematized. It's easy: Turn on the machine, get more followers, enjoy the results of greater influence. For healthcare practitioners, especially physicians, it's a very seductive message. he prospect of gaining more online followers appeals to our achievement addicted, success scoring, comparison-creating nature. These are attitudes and behaviors that were reinforced in our upbringing and training. Don't get me wrong. I'm in favor of you getting more Twitter, Facebook and LinkedIn followers.Practice and marketing management companies provide a valuable service in this regard. Read more